If you have a business website, the day will come when a redesign is necessary. This could be anything from updating old functionality to swapping out colors to changing up the whole thing. There ... Read Original Article

No doubt this holiday shopping season will be like no other, but while it’s not “business as usual,” it’s still business. Are you and your website ready? According to sales forecasts , holiday ... Read Original Article

Digital marketing professionals advise that businesses use blog posts to build up content that is optimized to for search engines. Because it can be intimidating, here are some easy tips for getting ... Read Original Article

Are you aware of how modern buying habits are clashing with traditional branding practices? Here’s a tree removal story to explain what we mean.  Earlier this year, one of our teammates had an ... Read Original Article

Networking can be hard even when we aren’t required to socially distance – especially for those of us who aren’t comfortable with putting ourselves out there. But since contacts don’t generally fall ... Read Original Article

Election years are great opportunities to observe marketing in action. You may as well learn how to use these techniques to market your own business. When a prospective client trusts you will ... Read Original Article

Pew Research reports that 81% of Americans own a smartphone. So the chances are very high that your customers also have one – and are looking at your website on it.  Some businesses, such as ... Read Original Article

Are you currently a tenant leasing space in a commercial (retail, office, industrial usually) property with your business suffering significant losses?  If so, do you want to know what your options are and what you should be doing about it now and in the future?   This is the third part of a series of articles I will be writing on this subject so make sure to tune in for the rest in the future.  The first article covered the pros and cons of subleasing and assignment.  The second had to do with not paying rent.  The next article will cover what to do if you are in a lawsuit with your landlord and in particular, the “frustration of purpose” defense.  This third article in the series deals with how to terminate your lease early and save a lot of money doing so. I have written on the subject of terminating your lease early but would like to point out some notable updates. Click here to view this original, relevant blog.  Normally when you terminate a lease early, you restore legal possession of the premises to your landlord, and thereafter, your landlord has an obligation to mitigate your damages.  In my experience and opinion, “mitigating your damages” usually equals 6-12 months of your then-current rent.  This is the amount of time normally awarded by a court to a prevailing legal party.  It doesn’t matter if you have a 10 year or longer lease, the award is the same.  So, usually, a tenant can simply reduce what they owe dramatically by restoring legal possession of the premises to their landlord.  Although it’s unclear how COVID is going to affect this 6-12 month rent period and if the courts are going to extend it because it’s probably going to take longer to find a new tenant to take your place.  However, most of the time these types of cases settle and never make it to court as that saves both landlord and tenant time and money. Most of the time the landlord doesn’t even sue the tenant for terminating its lease early and the tenant walks away paying nothing.... Read Original Article

Your website needs regular tweaking – such as using better words in your content to improve your site’s visibility. For help finding better words, try using the Google Keyword Planner.  The ... Read Original Article

Yes, blogging is still something you should do in 2020. It’s important for boosting your website’s SEO and it’s important to building a relationship with current and prospective customers.  By ... Read Original Article