Sunday, March 19th – The Conejo Valley Chapter of National Charity League, Inc. presented its annual fashion show and fundraiser “Modelette” and Let’s Create Something, Inc. helped set the stage. With music on que, elaborate lighting displays, LED screens and wireless communication systems, today’s fashion shows exemplify true theatrical events. Designers demand audio visual technology that underscores their style and makes a statement. For the twelfth consecutive year, Let’s Create Something, Inc. provided exclusive Audio Visual Support for WNCL’s fashion show. At LCS, Inc., we know the fashion show is all about the theme and we produce expertly directed AV Technology to help establish that theme.
MUSIC IS FASHION’S BEST FRIEND
Music provides a background and context for the fashion show. It sets the mood and underscores the designer’s statement. The right music paired with the perfect outfit transforms the model. She becomes a dancer or a character in a play. Spectators watch mesmerized as she struts to the beat down the catwalk with a certain boldness in her eye. Every year, LCS’s Joe “Klevin” Scott creates a custom playlist of current pop songs for Modelette. Klevin’s fun,...
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With the average event budget allocating 15% to 20% for audio visual technology, how can event professionals make the most return on investment?
Randy Clark, President of Let’s Create Something, Inc., offers a few insights.
Meeting Professionals International (MPI) reports 18 million events and meetings were organized in the U.S. in 2016 producing $280 billion in spending. The Event Industry contributes $115 billion to the national GDP. Yet, whether it’s a corporate conference or a music concert, new and increased cost factors challenge meeting planners and organizers to come up with ways to creatively stretch their budgets.
MPI’s Industry Outlook reports increasingly high expectations among attendees for more innovative and tech-rich events. While, “More than ever, they [event planners] are doing more with less, and there is a focus on ROI,” says Bill Voegeli (MPI Georgia Chapter), president of Association Insights, the Atlanta-area research firm that conducts the survey.
(source: Meeting Professionals International)
When it comes to money, don’t be shy!
Share your event schematics with your Event Tech Specialist early in the planning phase and ask for suggestions where...
Read more
With the average event budget allocating 15% to 20% for audio visual technology, how can event professionals make the most return on investment?
Randy Clark, President of Let’s Create Something, Inc., offers a few insights.
Meeting Professionals International (MPI) reports 18 million events and meetings were organized in the U.S. in 2016 producing $280 billion in spending. The Event Industry contributes $115 billion to the national GDP. Yet, whether it’s a corporate conference or a music concert, new and increased cost factors challenge meeting planners and organizers to come up with ways to creatively stretch their budgets.
MPI’s Industry Outlook reports increasingly high expectations among attendees for more innovative and tech-rich events. While, “More than ever, they [event planners] are doing more with less, and there is a focus on ROI,” says Bill Voegeli (MPI Georgia Chapter), president of Association Insights, the Atlanta-area research firm that conducts the survey.
(source: Meeting Professionals International)
When it comes to money, don’t be shy!
Share your event schematics with your Event Tech Specialist early in the planning phase and ask for suggestions where...
Read more
Westlake Village, CA – March 10, 2017
Whether the focus is Brand-Building, Community Awareness, Client-Building or Social Networking, live events and meetings foster relationships, learning and knowledge sharing. Face-to-face connections remain the most effective way to convert leads by offering potential clients or customers the opportunity to experience the look, feel and personality of your brand. Incorporating audio visual elements to events add a component of non-spoken communication as lighting and sound can support a brand identity or set the mood in a room. Great event planners know having the right Audio Visual technicians on-hand makes the difference between an event that sizzles or one that fizzles.
Cost factors involved with incorporating AV technology often cause event planners to cut corners. With today’s technology, anyone with a smart phone may feel they have all they need to incorporate sound or, at least, some elements of recording and projection. While this may seem like a logical way to avoid unnecessary expenses, top event planners know the all too expensive cost of a failed mic or projector. Professional AV technicians arrive on-site, with all the...
Read more
Westlake Village, CA – March 10, 2017
Whether the focus is Brand-Building, Community Awareness, Client-Building or Social Networking, live events and meetings foster relationships, learning and knowledge sharing. Face-to-face connections remain the most effective way to convert leads by offering potential clients or customers the opportunity to experience the look, feel and personality of your brand. Incorporating audio visual elements to events add a component of non-spoken communication as lighting and sound can support a brand identity or set the mood in a room. Great event planners know having the right Audio Visual technicians on-hand makes the difference between an event that sizzles or one that fizzles.
Cost factors involved with incorporating AV technology often cause event planners to cut corners. With today’s technology, anyone with a smart phone may feel they have all they need to incorporate sound or, at least, some elements of recording and projection. While this may seem like a logical way to avoid unnecessary expenses, top event planners know the all too expensive cost of a failed mic or projector. Professional AV technicians arrive on-site, with all the...
Read more
WESTLAKE VILLAGE, CA – July 16, 2015
Most marketing professionals, business owners and industry experts have attended at least one trade show or industry event. The goal of those presenting at these events is to show how and why they are leaders in their industry. It is crucial to put your best foot forward at these events and show your target audience what you can do for them and their business. One way to show this is to have the latest in technology and innovation working for you. Be sure to take the steps to avoid costly technology mistakes at your next event.
Top 4 Trade Show Technology Mistakes
1) Not Using Any Technology At All
When promoting your business print will only get you so far. While it is important to have a take away flyer and a nice banner with your name on it, that will hardly set you apart from the booth next to you with 3 – 70′ monitors with custom videos on screen and a couple speakers with a microphone. Even if your work truly is the best, it is important to look at least as good as the person next to you to attract the potential customer so they allow you to show them how and why you’re the best!
2) Using Outdated Technology
Everyone has that...
Read more
WESTLAKE VILLAGE, CA – July 16, 2015
Most marketing professionals, business owners and industry experts have attended at least one trade show or industry event. The goal of those presenting at these events is to show how and why they are leaders in their industry. It is crucial to put your best foot forward at these events and show your target audience what you can do for them and their business. One way to show this is to have the latest in technology and innovation working for you. Be sure to take the steps to avoid costly technology mistakes at your next event.
Top 4 Trade Show Technology Mistakes
1) Not Using Any Technology At All
When promoting your business print will only get you so far. While it is important to have a take away flyer and a nice banner with your name on it, that will hardly set you apart from the booth next to you with 3 – 70′ monitors with custom videos on screen and a couple speakers with a microphone. Even if your work truly is the best, it is important to look at least as good as the person next to you to attract the potential customer so they allow you to show them how and why you’re the best!
2) Using Outdated Technology
Everyone has that...
Read more